{"title":"The Essentials","description":"\u003ch4 data-start=\"297\" data-end=\"628\"\u003e\n\u003cstrong data-start=\"297\" data-end=\"335\"\u003eYour everyday jewellery, elevated.\u003c\/strong\u003e\u003cbr data-start=\"335\" data-end=\"338\"\u003eThe Essentials Collection features timeless pieces designed to be worn effortlessly, day after day, season after season. Crafted in waterproof, tarnish-resistant materials, these are the styles every jewellery lover needs in their collection: simple, versatile, and endlessly wearable.\u003c\/h4\u003e\n\u003ch4 data-start=\"630\" data-end=\"839\"\u003eFrom subtle chains to refined rings and elegant earrings, each piece is made to complement every moment, whether you're dressing up or keeping it casual.\u003cbr data-start=\"784\" data-end=\"787\"\u003eThese are the essentials that never go out of style.\u003c\/h4\u003e","products":[{"product_id":"the-essential-rope-bracelet","title":"The Essential Rope Bracelet","description":"\u003cp\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-GB; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eA softly twisted bracelet that brings a touch of depth and texture to your style. Its graceful movement and gentle shine make it the perfect companion for both everyday moments and special occasions.\u003c\/span\u003e\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Gold \/ S","offer_id":52440340988243,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true},{"title":"Gold \/ M","offer_id":52440341021011,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ S","offer_id":52713866527059,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ M","offer_id":52713866559827,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/IMG_0250.jpg?v=1764833215"},{"product_id":"the-essential-rope-necklace","title":"The Essential Rope Necklace","description":"\u003cp\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-GB; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eDelicate yet striking, this twisted rope chain adds effortless elegance to your neckline. A piece that elevates even the simplest outfits, reminding you that the smallest details often make the biggest difference.\u003c\/span\u003e\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Gold","offer_id":52440379162963,"sku":null,"price":26.0,"currency_code":"GBP","in_stock":true},{"title":"Silver","offer_id":52713934979411,"sku":null,"price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/0DA1CB97-D8F1-41E6-9E2D-53B0F81DF66B.png?v=1764833253"},{"product_id":"the-essential-drop-earrings","title":"The Essential Drop Earrings","description":"\u003cp\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-GB; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eElegant and effortless, these drop earrings are designed to bring gentle movement and light to your look. A timeless pair that transitions seamlessly from day to night, always adding a soft hint of grace.\u003c\/span\u003e\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Default Title","offer_id":52440488411475,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/409FF0DA-B187-41EF-9CF5-0EC92AB5532F.jpg?v=1764833395"},{"product_id":"the-essential-tear-drop-pendant","title":"The Essential Tear Drop Pendant","description":"\u003cp\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-GB; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eA delicate pendant with a soft, curved silhouette that rests beautifully against the skin. Simple, feminine, and timeless. A piece that speaks to quiet elegance and everyday meaning.\u003c\/span\u003e\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Silver","offer_id":52440495358291,"sku":null,"price":22.0,"currency_code":"GBP","in_stock":true},{"title":"Gold","offer_id":52713933046099,"sku":null,"price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/B5C0DF8D-71C9-4908-854B-4204CE2E29A7.jpg?v=1767535513"},{"product_id":"the-essential-herringbone-bracelet-silver","title":"The Essential Herringbone Bracelet","description":"\u003cp class=\"MsoNormal\"\u003eA timeless bracelet designed to sit effortlessly in your everyday life. Its sleek, fluid design catches the light beautifully. A quiet reminder to embrace simplicity and confidence in every moment.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Silver \/ S","offer_id":52712841347411,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ M","offer_id":52712841380179,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ L","offer_id":52712841412947,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true},{"title":"Gold \/ S","offer_id":52713840607571,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true},{"title":"Gold \/ M","offer_id":52713840640339,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true},{"title":"Gold \/ L","offer_id":52713840673107,"sku":null,"price":21.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/6D9BEF78-1D3C-4314-8033-DDBE8D167F5D.png?v=1767540737"},{"product_id":"the-essential-rectangle-pendant-earrings-black","title":"The Essential Rectangle Pendant Earrings","description":"\u003cp\u003e\u003cspan style=\"font-size: 11.0pt; line-height: 107%; font-family: 'Calibri',sans-serif; mso-ascii-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-fareast-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-bidi-font-family: 'Times New Roman'; mso-bidi-theme-font: minor-bidi; mso-ansi-language: EN-GB; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eClean lines and soft colour come together in a pair that feels modern yet understated. These earrings add a refined touch to your everyday look, the kind of simplicity that completes your style without trying too hard.\u003c\/span\u003e\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Black","offer_id":52712851767635,"sku":null,"price":14.0,"currency_code":"GBP","in_stock":true},{"title":"Green","offer_id":52713798566227,"sku":null,"price":14.0,"currency_code":"GBP","in_stock":true},{"title":"White","offer_id":52713798598995,"sku":null,"price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/1F7A3CAB-22E4-4A59-9FC1-7448A6489286.jpg?v=1767540973"},{"product_id":"the-essential-band-ring","title":"The Essential Band Ring","description":"\u003cp\u003eA timeless piece designed for everyday simplicity, this ring brings a quiet sense of balance to your style. Clean, smooth, and effortlessly refined, it’s the kind of piece you never need to take off.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Gold \/ 6","offer_id":53500513288531,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":true},{"title":"Gold \/ 3","offer_id":53500513321299,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":false},{"title":"Silver \/ 6","offer_id":53500513354067,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ 3","offer_id":53500513386835,"sku":null,"price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/93FB2F54-02FF-4F46-97D7-06F9D7909C87.png?v=1776361023"},{"product_id":"the-essential-textured-ring","title":"The Essential Textured Ring","description":"\u003cp\u003eA subtle texture meets timeless simplicity in this refined everyday piece. Designed to catch the light with a gentle shimmer, it brings a quiet dimension to your look, effortless, understated, and beautifully balanced.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Gold \/ 6","offer_id":53500534423891,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true},{"title":"Gold \/ 7","offer_id":53500534456659,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true},{"title":"Gold \/ 8","offer_id":53500534489427,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ 6","offer_id":53500534522195,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ 7","offer_id":53500534554963,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true},{"title":"Silver \/ 8","offer_id":53500534587731,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/92889FC3-C221-4F4F-A069-F8DCAD2CC557.png?v=1776361075"},{"product_id":"the-essential-pearl-drop-earrings","title":"The Essential Pearl Drop Earrings","description":"\u003cp\u003eA timeless pair designed to bring softness and light to your look. The gentle drop of a pearl adds a touch of classic elegance, effortless, refined, and perfect for both everyday moments and special occasions.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Default Title","offer_id":53500598583635,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/7EA163E8-F59E-4099-9BD2-9CAB565DD945.png?v=1776361230"},{"product_id":"the-essential-pearl-pendant","title":"The Essential Pearl Pendant","description":"\u003cp\u003eA delicate pearl pendant that rests softly against the skin, bringing a sense of calm elegance to your everyday look. Timeless and feminine, it’s a piece that adds a subtle glow to every moment.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Default Title","offer_id":53500604350803,"sku":null,"price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/B94E63EE-B5FA-43EE-A738-69243DE254DE.png?v=1777559778"},{"product_id":"the-essential-pave-double-hoop-earrings","title":"The Essential Pavé Double Hoop Earrings","description":"\u003cp\u003eA modern take on classic hoops, designed with a layered silhouette and a subtle line of sparkle. Effortlessly refined, these earrings bring a touch of light and dimension to your everyday style.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Silver","offer_id":53500634300755,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true},{"title":"Gold","offer_id":53500634333523,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/2DCA1B1A-CD76-475B-ADAA-88ACB81FD218.png?v=1776361294"},{"product_id":"the-essential-tennis-bracelet","title":"The Essential Tennis Bracelet","description":"\u003cp\u003eA delicate line of light designed to move with you, this bracelet brings effortless elegance to every moment. With its adjustable fit and subtle sparkle, it’s a timeless piece that feels both refined and easy to wear.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Gold","offer_id":53500646687059,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true},{"title":"Silver","offer_id":53500646719827,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/9204C7D3-CDF6-466A-8EE2-F884F0E5F91A.png?v=1776361320"},{"product_id":"the-essential-twisted-duo-bracelet","title":"The Essential Twisted Duo Bracelet","description":"\u003cp\u003eTwo tones intertwined in a fluid, effortless design. This bracelet brings balance and versatility to your everyday style. Subtle yet distinctive, it’s a piece that complements everything you wear.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Default Title","offer_id":53500699378003,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/958FF42A-F6BF-4219-9E9C-C4EA27374002.png?v=1776361376"},{"product_id":"the-essential-twisted-duo-necklace","title":"The Essential Twisted Duo Necklace","description":"\u003cp\u003eA blend of gold and silver woven into a soft, flowing silhouette. Designed to sit effortlessly against the skin, this piece adds a refined contrast that feels both modern and timeless.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Default Title","offer_id":53500714877267,"sku":null,"price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/641014E0-BF36-44DD-848E-C37404736566.png?v=1776361416"},{"product_id":"the-essential-curve-earrings","title":"The Essential Curve Earrings","description":"\u003cp\u003eA smooth, sculpted curve designed to catch the light with every movement. Bold yet effortless, these earrings bring a modern edge to your everyday style while still feeling soft and refined.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Default Title","offer_id":53500799648083,"sku":null,"price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/50E5FFAD-6C84-4096-81C7-E8DD46463A5C.png?v=1776361447"},{"product_id":"the-essential-knot-cuff-bracelet","title":"The Essential Knot Cuff Bracelet","description":"\u003cp\u003eA simple knot brings meaning to this minimal design. A quiet symbol of connection, strength, and balance. 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Timeless and effortless, this piece brings a touch of understated elegance to your everyday look.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Default Title","offer_id":53501418373459,"sku":null,"price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/B9A1BCA0-D2E5-4308-AAAD-BF0E4563C336.png?v=1776443380"},{"product_id":"the-essential-solitaire-necklace","title":"The Essential Solitaire Necklace","description":"\u003cp data-start=\"599\" data-end=\"795\"\u003eA single, delicate stone set on a fine chain. Designed to catch the light with subtle brilliance. Timeless and effortless, this piece brings a touch of understated elegance to your everyday look.\u003c\/p\u003e","brand":"Dear Zemour","offers":[{"title":"Default Title","offer_id":53501423878483,"sku":null,"price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/6694\/8435\/files\/F6F507D8-D7BF-493C-9B6F-A1A3478CEE6B.png?v=1776360989"},{"product_id":"the-essential-signet-ring","title":"The Essential Signet Ring","description":"\u003cp\u003eA modern take on a timeless classic. 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